Month: October 2013

Empty New York Storefronts Host A New Pop-up Each day

MILES (Made in the Lower East Side of Manhattan) is a new project that aims to help transform the 200+ storefronts that typically lie empty in the area into working venues that entrepreneurs and small enterprises could make temporary use of to grow their businesses.

Posted by Rob in Advertising, Retail, Tech

French Fashion Brand’s Billboard Reacts To Weather

Working with CLM BBDO, French fashion brand La Redoute fitted a number of its screen billboards in Paris with temperature and rain sensors allowing the brand to adapt the items it displayed on the billboards to on the weather conditions in the area.

Posted by Rob in Advertising, Real-Time, Retail